Marketing to Women in Dubai

Why was I in Dubai? Well, who wouldn't want to speak at a conference titled Marketing to Women in the Middle East: Is Your Brand Man Enough? You know you're going to learn a lot from that one! I had spent some of my younger years in Jordan and Lebanon but had never visited the Arab peninsula. And I was especially eager to see the UAE and get a look at Dubai, about which I had read so much but knew so little. What an trip! In a word, it was epic!

Surprised and Delighted by Dubai - Travel Diary

Dubai is a fascinating and amazing place. In my travel diary, Surprised and Delighted by Dubai!, I discuss the city, its history, women in the Middle East and the Marketing to Women in the Middle East conference.

You will learn how vastly important social media is to women in the Middle East, see some of the best advertising from the region and learn about some of the "Dubaiest Things in the World."

Trust me! It's worth checking out: Surprised and Delighted by Dubai!

Interview with Inside Business

Watch here: Marti Barletta speaks with Inside Business during the 2010 Marketing to Women Conference in Dubai

Photo Journal

View my photographs of fabulous Dubai on Facebook. Mouse over each photo in the album to see my captions. Here are a few:

"Part of the skyline of Dubai. Like LA or Chicago, it has several city centers... This is on the beachfront"

"The Jumeirah mosque. This is one of the most prominent mosques of Dubai."

"We had a magnificent time in Dubai, and I recommend a visit to everyone who gets a chance!"

Warm Regards,

Conference and Speaker Overview

Read here: Women to Control $15 Trillion of Global Consumer Spend by 2014

Marti's Books

PrimeTime Women: How to Win the Hearts, Minds, and Business of Boomer Big Spenders

Marketing to Women

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Sign up to get the very informative PME Brand E-ssentials Newsletter Look for Patti Minglin's upcoming article with observations from Marti and the two U.S. speakers who keynoted the Marketing to Women in the Middle East conference in 2007 and 2008.

The Huffington Post interviews Marti Barletta

Read here: Talking What Women Want with the High Priestess of Marketing to Women